Mommy Greenest Approved: Modavanti

model seated on white chair, her foot up on a pile of books, wearing a long black skirt, striped top and gray shoesYou can do the right thing and look good doing it. That idea was the reason I started writing about eco fashion in the first place. Because back in 2006, nobody was talking about the fact that cotton production eats up more insecticides per year than any other crop, our addiction to fast fashion devastates third-world countries, or that upcycling—through thrifting or swapping—your clothing could actually be fun.

We wanted what we wanted—fast, cheap and delivered to our doorsteps. But something happened over the past seven years: We woke up to the realization that our choices really do have an impact. Simultaneously, we realized that there were eco fashion labels out there that were designing with style and sustainability in mind.

Now those labels come together in one perfect package: Modavanti.  

Get 25% at with “MGMODA” now through 9.30.13!

I am totally obsessed with this new eco fashion shopping site. They’ve got the hottest looks from my favorite eco fashion designers—from Cri de Coeur vegan shoes to Raven + Lily fair trade design collectives—and they’re constantly breaking new eco fashion designers that nobody’s heard of yet, but should.

At Modavanti, you can shop not only by what type of clothing or accessory you’re looking for, and sort to shop for vegan, organic, recycled, ethically sourced, and more.

No room in your closet? Send in your old clothes and the good peeps at Modavanti give you credit in the store; in turn, they share the textiles with students at the Fashion Institute of Technology in New York, so they can be upcycled into something new.

And they donate to charity with every sale.

At Modavanti, you really can do the right thing and look good doing it. Especially now that I scored you 25% off!

This post was sponsored by Modavanti and meets the standards I’ve established to endorse a brand as “Mommy Greenest Approved.” Click here for more about Editorial Standards.



  1. Thank you for sharing this website! and yay for 25% off! 🙂
    I’ve been looking for sustainable clothing and there aren’t too many out there.
    The website looks great! I hope they expand to Canada soon.

  2. As if I don’t have enough to think about for this generation, I also worry about what the world will be like for my children’s children’s children! Great to see innovative companies like Modavanti who are doing their part to protect the environment! Everything helps!

  3. Wow, I love that they take back old clothes and that they work with FIT students. I have to check out this store!

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